I LOVE freakonomics; they approach the sci^H^H^Hart of economics with a sense of humor, delight and curiosity, and they attract a readership that has the same qualities. Today they are asking their readers what they think the reason is that there are seemingly more men than women that write books that make “serious non-fiction subjects accessible and popular.”

Some commenters decided to make it into a joke, but it is the reply that made me laugh.

winning comment